The Power of a Multi-Tool Brand: Jakki’s Perspective

This week, my mom has been reflecting on her professional identity. After 25 years in the business, she’s accumulated quite a few tools in her tool belt: the leadership and team coaching wrench, department building nails, the business team membership hammer… you get the picture.

Hi there, it’s Jakki, your faithful canine co-coach, sharing some thoughts on branding.

As Mom took inventory, she realized her tool belt had become pretty heavy—more like a toolbox or even a “she shed.” Then it hit her over a strong cup of coffee: “Hold the phone… I’m a multi-tool!” You know, those cool gadgets with 21 tools in one, ready to handle just about anything? Why buy multiple tools when one will do?

Yup, that’s my mom!

I can imagine her description on Amazon: “HTV LLC multi-tool offering executive-grade business & leadership excellence, validated with over 20 years of testing. The Swiss Army Knife of Consulting.”

For those looking to maximize and leverage their workforce, consider our “New Leader Immersion Experience.” Built on our basic tool, this package equips your new leader with everything they need for their first year—even before they start!

Imagine Having a Seasoned Leader Who Can:

  • Help you select the qualities needed for your candidate (based on the needs of your business and department)
  • Partner with you and your HR partner to identify the necessary self-assessment and pertinent interview questions
  • Support you in crafting a development plan for that new hire, starting on day one

And the Best Part?

This leadership ally doesn’t disappear. She stays with your new hire or new promotion for a year, coaching and advising through the onboarding process. She leads the leadership integration with the new team, supporting and coaching the whole department or team through the transition. And it works—this tool has been in customers’ hands for over 10 years.

To be a bit more serious, part of my mom’s strategic and focus strengths lie in her ability to see connections between seemingly unrelated ideas and quickly select the tool needed for the moment. And if you need to pivot, she’s got that multi-tool out of her she-shed ready to go!